RPX, a Lenton Group company which is also a part of DPD, is to rebrand as “DPD” to generate “greater brand consistency” within the group.
The company will continue to operate in the same manner, but will start the transition of rebranding as “DPD”. The move will bring RPX more into line with the DPD Group whilst enabling it continue to focus on what it does best; retail parcel express delivery.
RPX provides more of a local service than DPD but the two businesses will share services, technologies and dual branded depots in some locations. The combination of RPX and the incredible strength of the DPD brand and breadth of services will mark a bright and promising future.
The RPX website www.rpxonline.com will remain in operation until [insert date]. The new branding will be officially launched on [insert date]. Following this, [insert #] vehicles will be re-liveried, staff will get new uniforms. The full rebranding will be complete by [insert date].